SWEET PANTS X THYLANE BLONDEAU


ADN chooses the sublime Thylane BLONDEAU to embody the SS22 campaign for the SWEET PANTS brand, which it has been supporting since 2014. From the search for talent, to the deployment of the campaign and the complete production of content, the agency provides global expertise that is both artistic and efficient.

BRAND STRATEGY I ART DIRECTION TALENT SEARCH
EDITION & GRAPHIC DESIGN I CAMPAIGN, LOOKBOOK
FILM, MOTION DESIGN I WEBDESIGN UX & UI I E-COMMERCE PLATFORM
SOCIAL ACTIVATION I WEB & DIGITAL MARKETING

WEBDESIGN
E-COMMERCE

ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
PROGRAMMING I CODING I OPTIMIZATION I WEB MARKETING

EDITION
DESIGN

CONSULTING, RECOMMENDATIONS I ART DIRECTION
CONCEPT, COPYWRITING I GRAPHIC DESIGN
TECHNICAL DELIVERY I MATERIAL SOURCING AND FINISHING

"DISPLAY"
CAMPAIGN

ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL- OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY

CAMPAIGN
FILM

ART DIRECTION I STORYTELLING I MANAGEMENT
CASTING I PRODUCTION MANAGEMENT I 360° ROLL-OUT
CAPTATION I POST PRODUCTION I TECHNICAL DELIVERY

SOCIAL
ACTIVATION

DIGITAL STRATEGY I ART DIRECTION I SEMANTICS
GUIDELINES I SOCIAL CONTENT I IG FEED
ACQUISITION I BRAND AWARENESS I TRANSFORMATION

ADN IMAGINES IMMERSIVE BRAND EXPERIENCES COMBINING CREATIVITY, AUDACITY, INNOVATION AND TECHNOLOGY.

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