SWEET PANTS DENIM
For the launch of its first Denim capsule, SWEET PANTS entrusts ADN with the orchestration of its 360° roll-out. Defining the basics, establishing an image strategy, producing multi-representative content, developing an e-commerce platform, activating 360° roll-out campaigns... ADN took charge of all the missions for this event.
BRAND STRATEGY
ART DIRECTION
TALENT SEARCH
EDITION & GRAPHIC DESIGN
CAMPAIGN, LOOKBOOK
FILM, MOTION DESIGN
STILL LIFES
LOOKBOOK
E-COMMERCE ICONOGRAPHY
WEBDESIGN UX & UI
E-COMMERCE PLATFORM
SOCIAL ACTIVATION
WEB & DIGITAL MARKETING
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
EDITION & DESIGN
Lookbook
CONSULTING, RECOMMENDATIONS
ART DIRECTION
CONCEPT, COPYWRITING
GRAPHIC DESIGN
TECHNICAL DELIVERY
MATERIAL SOURCING AND FINISHING
CONCEPTUAL
STILL LIFE
ART DIRECTION I CREATIVE CONCEPT I SET DESIGN
PRODUCTION MANAGEMENT I SET DESIGN I CAPTURE
POST-PRODUCTION I TECHNICAL DELIVERY
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
PROGRAMMING I CODING I OPTIMIZATION I WEB MARKETING
ICONOGRAPHIC
E-COMMERCE
CREATIVE DIRECTION I CASTING I COORDINATION I MANAGEMENT
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY I SEO OPTIMIZATION
SOCIAL ACTIVATION
Image + Strategy = Result.
DIGITAL STRATEGY
ART DIRECTION
SEMANTICS
GUIDELINES
SOCIAL CONTENT
IG FEED
ACQUISITION
BRAND AWARENESS
TRANSFORMATION
REFERENCES
Since 2014, ADN imagines singular projects that combine in the plural.
An uninhibited approach to content production. An innovative sphere, in which agility rhymes with precision and creativity with rigor.
SWEET PANTS DENIM
For the launch of its first Denim capsule, SWEET PANTS entrusts ADN with the orchestration of its 360° roll-out. Defining the basics, establishing an image strategy, producing multi-representative content, developing an e-commerce platform, activating 360° roll-out campaigns... ADN took charge of all the missions for this event.
BRAND STRATEGY I ART DIRECTION I TALENT SEARCH I EDITION & GRAPHIC DESIGN
CAMPAIGN, LOOKBOOK I FILM, MOTION DESIGN I STILL LIFES
LOOKBOOK I E-COMMERCE ICONOGRAPHY I WEBDESIGN UX & UI
E-COMMERCE PLATFORM I SOCIAL ACTIVATION I WEB & DIGITAL MARKETING
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
EDITION
DESIGN
CONSULTING, RECOMMENDATIONS I ART DIRECTION
CONCEPT, COPYWRITING I GRAPHIC DESIGN
TECHNICAL DELIVERY I MATERIAL SOURCING AND FINISHING
CONCEPTUAL
STILL LIFE
ART DIRECTION I CREATIVE CONCEPT I SET DESIGN
PRODUCTION MANAGEMENT I SET DESIGN I CAPTURE
POST-PRODUCTION I TECHNICAL DELIVERY
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
PROGRAMMING I CODING I OPTIMIZATION I WEB MARKETING
ICONOGRAPHIC
E-COMMERCE
CREATIVE DIRECTION I CASTING I COORDINATION I MANAGEMENT
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY I SEO OPTIMIZATION
SOCIAL
ACTIVATION
DIGITAL STRATEGY I ART DIRECTION I SEMANTICS
GUIDELINES I SOCIAL CONTENT I IG FEED
ACQUISITION I BRAND AWARENESS I TRANSFORMATION