SONIA RYKIEL FW23
In 2021, SONIA RYKIEL chooses ADN to highlight her new chapter. The agency imagines neo-classical campaigns and orchestrates the production of its "virtual show" as well as its multi-deployment in digital.
BRAND STRATEGY
ART DIRECTION
COPYWRITING
EDITION & GRAPHIC DESIGN
VIRTUAL CATWALK PRODUCTION
EDITORIAL CONTENT
FILM, MOTION DESIGN
ICONOGRAPHY
WEBDESIGN UX & UI
SOCIAL ACTIVATION
WEB & DIGITAL MARKETING
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
CAMPAIGN FILM
Virtual Show FW23
ART DIRECTION
STUDY
CONCEPT
MANAGEMENT
PRODUCTION MANAGEMENT
CASTING
360° ROLL-OUT
SET DESIGN
CAPTATION
POST PRODUCTION
TECHNICAL DELIVERY
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I ° DEVICE I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
EDITION & DESIGN
Lookbook FW23
CONSULTING, RECOMMENDATIONS
ART DIRECTION
CONCEPT, COPYWRITING
GRAPHIC DESIGN
TECHNICAL DELIVERY
MATERIAL SOURCING AND FINISHING
LOOKBOOK
FW23
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
SOCIAL ACTIVATION
Image + Strategy = Result.
DIGITAL STRATEGY
ART DIRECTION
SEMANTICS
GUIDELINES
SOCIAL CONTENT
IG FEED
ACQUISITION
BRAND AWARENESS
TRANSFORMATION
REFERENCES
Since 2014, ADN imagines singular projects that combine in the plural.
An uninhibited approach to content production. An innovative sphere, in which agility rhymes with precision and creativity with rigor.
SONIA RYKIEL FW23
In 2021, SONIA RYKIEL chooses ADN to highlight her new chapter. The agency imagines neo-classical campaigns and orchestrates the production of its "virtual show" as well as its multi-deployment in digital.
BRAND STRATEGY I ART DIRECTION I COPYWRITING
EDITION & GRAPHIC DESIGN I VIRTUAL CATWALK PRODUCTION
EDITORIAL CONTENT I FILM, MOTION DESIGN I ICONOGRAPHY
WEBDESIGN UX & UI I SOCIAL ACTIVATION I WEB & DIGITAL MARKETING
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
CAMPAIGN
FILM
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT
SET DESIGN I CAPTATION I POST PRODUCTION I TECHNICAL DELIVERY
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I ° DEVICE I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
EDITION
DESIGN
CONSULTING, RECOMMENDATIONS I ART DIRECTION
CONCEPT, COPYWRITING I GRAPHIC DESIGN
TECHNICAL DELIVERY I MATERIAL SOURCING AND FINISHING
LOOKBOOK
FW23
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
SOCIAL
ACTIVATION
DIGITAL STRATEGY I ART DIRECTION I SEMANTICS
GUIDELINES I SOCIAL CONTENT I IG FEED
ACQUISITION I BRAND AWARENESS I TRANSFORMATION
