SWEET PANTS ACTIVE™
To mark the launch of its ACTIVE™ label, SWEET PANTS has entrusted ADN with orchestrating its deployment. Defining the basics, establishing an image strategy, producing multi-representative content, developing an e-commerce platform, activating 360° roll-out campaigns... ADN takes charge of all the missions for this event.
BRAND STRATEGY
ART DIRECTION
TALENT SEARCH
EDITION & GRAPHIC DESIGN
CAMPAIGN, LOOKBOOK
FILM, MOTION DESIGN
WEBDESIGN UX & UI
E-COMMERCE PLATFORM
SOCIAL ACTIVATION
WEB & DIGITAL MARKETING
EDITION & DESIGN
Brand Book
CONSULTING, RECOMMENDATIONS
ART DIRECTION
CONCEPT, COPYWRITING
GRAPHIC DESIGN
TECHNICAL DELIVERY
MATERIAL SOURCING AND FINISHING
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
CAMPAIGN FILM
Evanescent concept
ART DIRECTION
STORYTELLING
MANAGEMENT
CASTING
PRODUCTION MANAGEMENT
360° ROLL-OUT
CAPTATION
POST PRODUCTION
TECHNICAL DELIVERY
"LIFESTYLE”
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
"LIFESTYLE" FILM
Sophisticated, organic vision
ART DIRECTION
STORYTELLING
MANAGEMENT
CASTING
PRODUCTION MANAGEMENT
360° ROLL-OUT
CAPTATION
POST PRODUCTION
TECHNICAL DELIVERY
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
PROGRAMMING I CODING I OPTIMIZATION I WEB MARKETING
SOCIAL ACTIVATION
Image + Strategy = Result.
DIGITAL STRATEGY
ART DIRECTION
SEMANTICS
GUIDELINES
SOCIAL CONTENT
IG FEED
ACQUISITION
BRAND AWARENESS
TRANSFORMATION
REFERENCES
Since 2014, ADN imagines singular projects that combine in the plural.
An uninhibited approach to content production. An innovative sphere, in which agility rhymes with precision and creativity with rigor.
SWEET PANTS ACTIVE™
To mark the launch of its ACTIVE™ label, SWEET PANTS has entrusted ADN with orchestrating its deployment. Defining the basics, establishing an image strategy, producing multi-representative content, developing an e-commerce platform, activating 360° roll-out campaigns... ADN takes charge of all the missions for this event.
BRAND STRATEGY I ART DIRECTION I TALENT SEARCH
EDITION & GRAPHIC DESIGN I CAMPAIGN, LOOKBOOK
FILM, MOTION DESIGN I WEBDESIGN UX & UI I E-COMMERCE PLATFORM
SOCIAL ACTIVATION I WEB & DIGITAL MARKETING
EDITION
DESIGN
CONSULTING, RECOMMENDATIONS I ART DIRECTION
CONCEPT, COPYWRITING I GRAPHIC DESIGN
TECHNICAL DELIVERY I MATERIAL SOURCING AND FINISHING
"DISPLAY"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
CAMPAIGN
FILM
ART DIRECTION I STORYTELLING I MANAGEMENT
CASTING I PRODUCTION MANAGEMENT I 360° ROLL-OUT
CAPTATION I POST PRODUCTION I TECHNICAL DELIVERY
"LIFESTYLE"
CAMPAIGN
ART DIRECTION I STUDY I CONCEPT I MANAGEMENT
PRODUCTION MANAGEMENT I CASTING I 360° ROLL-OUT I SET DESIGN
CAPTURE I POST PRODUCTION I TECHNICAL DELIVERY
"LIFESTYLE"
FILM
ART DIRECTION I STORYTELLING I MANAGEMENT
CASTING I PRODUCTION MANAGEMENT I 360° ROLL-OUT
CAPTATION I POST PRODUCTION I TECHNICAL DELIVERY
WEBDESIGN
E-COMMERCE
ART DIRECTION I STRATEGY I AUDIT I CONSULTING I ECOSYSTEM
UX DESIGN I ERGONOMIC I USER EXPERIENCE & JOURNEY
UI DESIGN I INTERFACE I WEBDESIGN MOBILE & DESKTOP
PROGRAMMING I CODING I OPTIMIZATION I WEB MARKETING
SOCIAL
ACTIVATION
DIGITAL STRATEGY I ART DIRECTION I SEMANTICS
GUIDELINES I SOCIAL CONTENT I IG FEED
ACQUISITION I BRAND AWARENESS I TRANSFORMATION
